Tools & Resources

Helping you and your team build better

Canva Acquires Affinity: What does this mean for Graphic Designers?

March 27, 2024
Canva's acquisition of the Affinity suite, as reported by various sources, has sent ripples through the graphic design...

Cerveza Cristal Ads are Taking the Internet by Storm

March 8, 2024
In a quirky turn of events, Chile's Channel 13 made headlines when they cleverly inserted Cerveza Cristal beer into...

8 Valentine's Day Ad Campaigns That Won Our Hearts

February 13, 2024
Valentine's Day: a time for love, chocolates, and... laughter? Yep, you heard it right. While some brands stick to the...

3 Brands Who Have Mastered Connecting with Their Audiences

February 2, 2024
Consumers are looking for authentic connections more than ever. Brands that excel at understanding and connecting with...

The Top Holiday Campaigns of 2023

December 20, 2023
The holiday season is a time for joy, celebration, and, in the world of marketing, some of the most innovative and...

5 Heartwarming Christmas Ad Campaigns That Captured Our Hearts

December 19, 2023
Christmas isn't just a season of joy and giving; it's also a time when brands bring their most creative and emotive...

Uber x Advertising: The Integration of Interactive Tablets and Advertising

November 27, 2023
The rideshare industry is not just about transportation anymore; it's evolving into a dynamic platform for digital...

The Future of OpenAI: The Firing and Potential Reinstatement of CEO Sam Altman

November 21, 2023
This weekend, OpenAI, a leading force in artificial intelligence (AI), witnessed unprecedented upheaval, centred around...

Trends to Look Out For in 2024: Virtual Fashion for Gen Z?

November 20, 2023
As marketers, we have to stay on top of the latest trends that captivate our target audiences. For Gen Z, one of the...

Geographical Advertising Through Snapchat

November 8, 2023
Geographical advertising is becoming more popular, and Snapchat is leading the way by providing businesses with a...

Marketing Case Study: Nvidia Canvas

November 7, 2023
Are you prepared to immerse yourself in a realm where your basic sketches can transform into awe-inspiring landscapes?...

Case Study: Anheuser-Busch and UFC Announce Exciting Marketing Partnership

November 1, 2023
Anheuser-Busch and mixed martial arts organization UFC revealed their new multiyear marketing partnership. Effective...

Marketing Case Study: Reddit Removes Opt-out For Personalized Ads

October 19, 2023
In a recent announcement, Reddit revealed that it will be removing the option for certain users to opt out of...

5 Essential Resources for Staying Up to Date on Advertising

October 16, 2023
Staying informed and up-to-date is required for success in advertising. Fortunately, there are several blogs that...

The Rise Of Influencer Podcasts

October 13, 2023
A new trend has emerged that is changing the game of digital marketing- influencer podcasts. This innovative approach...