There are three things that make a birthday offer shine: personalization, value, and timeliness. Here are the best and the worst of birthday offers re…
We're experiencing a crisis of disconnection. Having meaningful conversations with your customers has never been more important. Here's how conversati…
Using personalized offers, engagement-based social content, and automated emails can help you build relationships with your customers.
Relationship marketing allows you to reframe your approach to focus more on retaining existing customers instead of exclusively pursuing new customers…
This marketing approach is all about keeping customers happy and cultivating meaningful relationships with them, which will keep them coming back to y…