Tools & Resources

Helping you and your team build better

Gen Z’s Obsession with Halloween: Social Media Marketing Strategies for 2024

October 11, 2024
alloween has evolved far beyond spooky decorations and trick-or-treating—especially for Gen Z. For this generation,...

Social Media Tips for Real Estate Agents

October 10, 2024
Social media is a powerful tool to connect with potential clients. Here’s a detailed guide to help you succeed.

The Most Popular Social Media Platforms in Canada

October 8, 2024
Social media continues to be an integral part of how Canadians communicate, entertain, and conduct business. As we look...

The Role of Content in Customer Engagement: Is Your Content Failing to Engage Customers?

September 16, 2024
Content plays a vital role in building meaningful relationships with customers. However, not all content engages...

Is Your Brand Identity Failing to Stand Out? Here's How to Build a Strong Brand Identity from Scratch

September 9, 2024
Whether you’re a startup or an established business, creating a brand that resonates with your audience is crucial for...

Are You Ignoring Crucial Consumer Insights?

September 4, 2024
Is understanding your consumers essential for crafting effective marketing strategies?

Is Your Creative Strategy Failing to Capture Attention?

September 3, 2024
Standing out is no longer just a goal—it's a necessity.

The Latest TikTok Trends You Need to Know This Week (August 20, 2024)

August 20, 2024
From new slang terms to the Despicable Me 4 soundtrack, it's a big week for TikTok Trends!

Why Is Everyone Mad at Google's Olympics Ad?

August 13, 2024
Google recently faced significant public backlash over its Olympics-themed ad for the Gemini AI, leading the tech giant...

Are You Using Prompt Chaining?

August 13, 2024
Finding ways to make AI models more effective and reliable is essential. One powerful technique that is gaining...

The 12 Top Marketing Campaigns for the Paris 2024 Olympics

August 13, 2024
The Paris 2024 Olympics have inspired a range of innovative marketing campaigns from global brands. Here are the...

The Most Hilarious Memes of Paris 2024

August 8, 2024
The Paris 2024 Olympics have not only showcased incredible athletic talent but also provided a goldmine of meme-worthy...

The Most Popular Social Media Platforms for Millennials in 2024

July 23, 2024
Social media continues to be a pivotal part of millennials' daily lives. This demographic, aged 28 to 43, actively...

The Most Popular Social Media Platforms for Gen X

July 22, 2024
Generation X, born between 1965 and 1980, is an influential demographic that has embraced digital technology and social...

The Top 11 Brands Killing It on TikTok and Why

July 16, 2024
TikTok has emerged as a powerful platform for brands to connect with audiences through creative and engaging content....

How to Conduct an Effective Competitor Analysis

July 11, 2024
Understanding your competition is crucial for any business looking to stay ahead in the market. Competitor analysis...